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Discovering the Hidden Language of Communication: How 90% of Your Message is Conveyed Without Words

Writer's picture: Terry LathamTerry Latham

Scientific research has backed up the age-old saying that actions speak louder than words. According to studies, 90% of what people comprehend during an interaction comes from nonverbal communication, such as body language, tone of voice, and facial expressions, while only 10% is based on the words spoken. This highlights the importance of how you present yourself during any interaction, as it can have a significant impact on how your message is received. Opting to communicate with genuineness rather than with a dominating approach can establish a more constructive and cooperative environment, leading to enhanced trust, superior communication, and deeper connections with your audience

Maya Angelou's quote, "I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel," perfectly encapsulates the importance of nonverbal communication in creating lasting impressions.


To improve your nonverbal communication skills, start by being aware of your body language and facial expressions. Ensure they align with your message. Maintain eye contact to show engagement and interest. Lastly but more important, practice active listening by paying attention to the nonverbal cues of the person you're speaking with. This means responding appropriately to their body language and tone of voice. By following these tips, you can improve your nonverbal communication skills and create meaningful relationships both in your personal and professional life.

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Terry Latham.jpg
Terry Latham.jpg

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